Since I was 10, I’ve been looking for chola bracelets, you know those black rubber ones that were the ultimate chola (and punk rock) fashion accessory in the 70s and 80s? Well, imagine my surprise when I spotted a colorful pack of them at Target being sold as some kind of Halloween costume. Where’s the scary chola costume to go with it?
If you don’t know what I’m talking about, Gwen Stefani “borrowed” the look for many years.
You only need to watch the first minute of the video to see what I mean (no need to get that song stuck in your head).
While she mostly just flirted with chola-ness for a few years, she went all out in this following video. Thanks to the awesome blog Loteria Chicana for the scoop!
There were many variations on the wearing of the chola bracelet, Gwen’s example is the most simple and common. Unfortunately, a cursory search of the internet doesn’t turn up any examples of the more elaborate versions. How about you all? Any old photos of yourself, arms covered in black rubber lace? Don’t be shy, eh…